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101 Ways To Talk Your Way Onto Talk Shows
by Raleigh Pinskey
$199.00
Special Bonuses Included with Your Purchase!
Why get yourself or your business on talk shows?
     To promote and prosper!™ that's why.
     101 Ways To Talk Your Way Onto Talk Shows reveals professional secrets that will increase your business opportunities, build referrals, and enhance your name recognition in your target market all while you are sharing information and helping others help themselves.
     How's that for a win-win situation? These tips and tools are designed to benefit people with a business, product, talent or idea to promote.
Table of Contents
1.
 The Nuts & Bolts Of Getting Booked On A Talk Show: What You Need To Know, What You Need to Ask, and What You Need To Say
2.
 Organizing the Calling Procedure: Using a Tracking Log To Keep Track Of Your Station Calls
3.
 Winning Post Cards and Pitch Letters: How to Write a Mailing Piece that will Get the Decision Maker to Call and Book You
4.
 Ready, Set, Sell!: Convincing the Producer In Ten Seconds or Less
5.
 Tips, Trends & Surveys: Concepts that Make You A Bookable Guest
6.
 How to Give a Successful Interview: What it takes to Please the Host, Interest the Audience and Get Invited Back
7.
 Talk Show‹The Untapped Marketing Tool: How to Effectively Represent Your Business, Product, Talent or Idea; Capture Important Market Exposure, Generate Leads 
8.
 "Do You Have a Media Kit You Can Send Us?" What it is, Why You Need it and What¹s in it
9.
 Raleigh¹s Million Dollar Resource List: Where to Get the Media Lists You Need
10.
 101 Ways To Get on Talk Shows to Market Your Products and Services
When you order this outstanding marketing tool you will also receive:
BONUS #1: Raleigh Pinskey's 101 Ways to Promote Yourself
     You may have the most outstanding business, product, idea or talent in the world, but in order to be successful, you have to let the world know about it.
     Raleigh Pinskey offers you a crash course on how to get the attention you need. 101 Ways to Promote Yourself reveals the insider secrets learned from years of experience and how these low-cost, high-powered techniques can carry you to the top of your market and beyond.
Find Out How To:
  • Develop hot new leads
  • Project a positive image
  • Get your name in front of prospects
  • Promote instant name recognition
  • Hold on to valued customers
  • Cultivate referrals
  • Position yourself for greater visibility
  • Grow your network and database
  • Explore media opportunities
  • Market effectively on the Internet
  • Create goodwill in your community
Take Charge of Your Success!

CONTENTS 

Forward
Introduction

PART I: BUSINESS BASICS
PART II: NAME RECOGNITION
PART III: NETWORKING
PART IV: RELATIONSHIP MARKETING 
PART V: MARKETING WITH TELEPHONE TECHNOLOGY
PART VI: RESPONSE MARKETING
PART VII: USING THE MEDIA TO GET THE WORD OUT 
PART VIII: TELESHOPPING
PART IX: IN-STORE PROMOTIONS
PART X: THE INTERNET
PART XI: KEYS TO SUCCESS

Raleigh Pinskey's Million-Dollar Media Rolodex
Permissions 
BONUS #2: Raleigh Pinskey's You Can Hype Anything!
Creative Tactics and Advice for Anyone with a Product, Business or Talent to Promote . . 
     All businesses and organizations--large or small--need positive public attention to achieve success. Yet many managers are unaware of how to get publicity for their business and how to use the media to their advantage. Now readers can follow the path of successful publicity and public relations professionals.
    Expert Raleigh Pinskey shares everything she and other top publicists, newspaper editors, and TV and radio producers know about understanding the media and harnessing the power of publicity -- from launching campaigns to handling interviews . . . from free PR to the dos and don'ts of visual materials
     A step-by-step guide that provides hands-on advice and intuitive skills that generate results.
CONTENTS

Acknowledgments
An Introduction to Hype
1.
 Public Relations vs. Advertising
2.
 The Art of Public Relations
3.
 How to Make Yourself Media Friendly
4.
 How to get the Media to Cover Your Event
5.
 How to Plan Your Media Campaign
6.
 The Media Kit
7.
 Mailing Lists, the Backbone of Public Relations
8.
 Pitching Your Project to the Media
9.
 Using Gimmicks to Assist Your Pitch
10.
 The Art of Follow-Up
11.
 Interviews
12.
 Wrapping Up the Campaign
13.
 Don't Be Caught Unaware

Appendix
BONUS #3: Michael E. Cafferky's Let Your Customers Do the Talking
You Too Can Master the No-Cost "Secret Formula" That Puts Your Company Ahead of the Pack
     That's the secret? Let your customers become your best sales people. Sound crazy? It's not. Word of mouth is the most powerful marketing tool around. Studies show satisfied customers tell four or more people about their positive experience. If, however, you disappoint your customers, word-of-mouth can devastate your business-because dissatisfied customers tell up to eleven other people.
     This book is a tool kit of proven, low-cost promotional methods used by some of the fastest growing and most successful businesses in the world. In this book you will learn how to FIND your champion customers who spread your positive reputation, how to INSPIRE them to bring you more customers, and how to THANK them appropriately when they work for you. I welcome reviews on this book from a variety of perspectives. Also, I welcome email notes from individuals and organizations interested in using and promoting word-of-mouth marketing. 
BONUS #4: Phone Consultation with Raleigh Pinskey!
     Purchase Raleigh Pinskey's 101 Ways To Write Dynamic Media Releases and you'll receive all of the 3 bonuses above plus a 1/2 hour Phone Consultation with the expert herself!
To receive this great marketing tool plus the 4 bonuses simply use our secure shopping cart system below
Quantity Desired:  101 Ways To Talk Your Way Onto Talk Shows plus 4 bonuses - $199.00

or
Order the Entire Power Promotion Package including:
 
1.
 The Zen of Hype, An Insider's Guide To the Publicity Game 8 cassettes. 26 years of everything you need to know on how to make publicity work for you condensed into 5 hours! 
2.
 101 Ways To Promote Yourself (book, 400 pages)
3.
 You Can Hype Anything (book, 169 pages)
4.
 101 Ways to Talk Your Way Onto Talk Shows (workbook, includes TV talk show lists and directories to get any list you need)
5.
 101 Ways to Write Dynamic Media releases (workbook, includes templates and examples, plus a 1 hr live workshop audio cassette)
6.
 Michael E. Cafferky's Let Your Customers Do the Talking proven, low-cost promotional methods used by some of the fastest growing and most successful businesses in the world.
7.
 AND... a 1/2 HOUR CONSULTATION with Raleigh Pinskey!
for the incredibly low price of $399.00!
Quantity Desired:  Power Promotion Package - $399.00

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