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2001 Headlines
by Carl Galletti
$49.95
     Here is an easy way to stimulate your imagination and get all the headline ideas you'll ever need.
     Even seasoned professionals often need a source of stimulus to get the mind's gears into motion. This book was created around such a need.
Each and every one the 2001 Headlines have been winners.
     Chances are that many of them can be quickly and easily adapted to your own special copy assignment. It will save you countless hours of time and effort. As a writer of advertising copy, I'm sure you know what it is to struggle with copy for hours, for days -- fixing it, polishing it, leaving the headline for last and then spending half an hour on it . . . when you know you should be spending hours on headlines -- if not days!
     Now all you have to do is scan the table of contents, choose some appropriate headlines -- and quickly make those changes needed to match it to the particular product or service you're selling.
     You should still give the headline the importance it deserves. Only now -- with this manual -- it doesn't have to take so long.

 2001 Headlines-$49.95

                                                                 
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