Carl Galletti's Hard-to-Find Marketing Books
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1001 Ways to Market Your Books - Fifth Edition John Kremer

By using this book you will discover over 1000 of the very best ideas, tips and secrets for marketing your books through every conceivable channel. A must for everyone who sells books - your own or someone else's.

 
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101 Tips for More Profitable Catalogs Maxwell Sroge

Direct marketing legend Maxwell Sroge has spent years helping clients make their catalogs more profitable. The advice packed in to 101 Tips for More Profitable Catalogs starts to pay off on page one. 

 
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101 Ways To Talk Your Way Onto Talk Shows Raleigh Pinskey

How to get on, stay on, and be invited back! 101 Ways To Talk Your Way Onto Talk Shows reveals professional secrets that will increase your business opportunities, build referrals, and enhance your name recognition in your target market all while you are sharing information and helping others help themselves.

 
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101 Ways To Write Dynamic Media Releases Raleigh Pinskey
Save thousands of $$$ in advertising and get new business to come to you. If you want coverage on your business, product, idea, or yourself in magazines local and national newspapers, newsletters, radio, TV or the Internet, then "101 WAYS TO WRITE DYNAMIC MEDIA RELEASES" is just what you need.
 
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7 Steps to Freedom II Ben Suarez

This book gives you some of the most valuable insights you will ever get on how to run a mail order business. Covered is everything from choosing your product to placing your ads.

 
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The Art of Writing Advertising Denis Higgins

Interviews with the five "advertising greats" who were the first to be elected to the New York Copywriters Hall of Fame: David Ogilvy, Rosser Reeves, Bill Bernbach, Leo Burnett, and Gribbin. Each one reveals valuable insights on writing advertising copy.

 
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Brainstorming - How to Create Successful Ideas Charles Clark

If you've ever wondered how BIG IDEAS are created, this book explains it. You will learn how to set up a productive brainstorming session.

 
The Consultants Kit: Establishing and Operating Your Successful Consulting Business Jeffrey Lant

If you have specialized or technical skills and want to build a profitable consulting career fast, start here. This is his essential book for beginners... people who have been in business under a year... or are having trouble getting their act together.

 
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Creative Management William A. Marsteller

A classic on how to successfully manage creativity. But this book is worth a fortune even if you never manage anyone other than yourself. Excellent sections dealing with motivation, leadership, how to run things and how to understand people.

 
Directory of Statewide Classified Ad Networks  Carl Galletti

If you know which agency to contact, it is now possible to get your 25 word classified ad in newspapers throughout any one or more of 48 different states for as little as 71 cents per newspaper. For example, in Iowa you can have your 25 word classified put in a guaranteed 211 papers throughout the state.  Your ad will reach a circulation of 1,297,000!!! That's 71 cents per ad and only 13 cents per thousand circulation!!! The secret to getting these super rates is to deal with these little-known agencies. There is one in each state and there are 45 states that have such a program. All states are covered except Alaska, Delaware, Hawaii, Maryland, and Texas.

 

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How I Made $1,000,000 in Mail Order -- and you can too! E. Joseph Cossman

"The ideas in this book -- and the practical, step-by-step system explained in detail -- will give anyone who has an atom of persistence and creative imagination the key to financial independence in his own mail order business."

 

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How to Become an Advertising Man James Webb Young

While James Webb Young was with them, the prestigious J. Walter Thompson advertising agency used this book to teach the basics of advertising in it's training program. During that time, they were the top agency in the world.

 
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How to Get Rich in Mail Order Melvin Powers

Successful mail order expert, Melvin Powers, reveals his 25 years of money-making secrets to you in this book. Starting out from his kitchen table, he's sold millions of dollars worth of books and products all over the world. And now he's telling you just how it's done.

 
How to Increase Your Profits in Any Economic Climate Peter Sun

Any time you need a sales letter, an ad, a brochure or any promotion for your business, you can look it up in this new manual by Peter Sun. It's like having him in your office helping you get the job done. You don't spend time re-inventing the wheel. And it costs you a lot less than the $2,000.00 an hour it would cost to hire him in person.

 
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How to Make at Least $100,000 Every Year as a Successful Consultant in Your Own Field: The Complete Guide to Succeeding in the Advice Business Jeffrey Lant

Once you've mastered the consulting basics ' here's where you go. This is the book that'll give you exactly what you need to make at least $100,000 every year as a consultant.

 
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How to Make a Whole Lot More Than $1,000,000 Writing, Commissioning, Publishing and Selling "How-To" Information Jeffrey Lant

Here, in 552 pages, you find out how to become an information millionaire, selling useful, problem-solving facts people need and are willing to pay big bucks to have.

 
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How to Make Money Writing & Selling Simple Information Jay Barnes

This book covers the entire subject including picking a saleable topic, getting your book written and then printed, how to price it, where and how to advertise and just about everything else you ever wanted to know about making money from your writing.

 
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How to Write, Speak and Think More Effectively Rudolf Flesch

This book is priceless! Chapters 17, 18, and 19 alone contain secrets that are so critical to your success in writing that it could easily transform your writing into gold. 

 
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How You Can Make a Fortune Selling Information by Mail Russ Von Hoelscher

Full-time or spare time, the money-making potential of mail order information marketing is tremendous. In this remarkable new book, Russ von Hoelscher, the grand master of mail order and information sales, shows you how to make a fortune in this most rewarding business.

 
Info Millions Bob Serling

If you'd like to achieve complete financial and personal freedom, here's a limited opportunity to produce far greater profits than you ever dreamed possible.

 
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Let Your Customers Do The Talking Michael E. Cafferky

This book is a tool kit of proven, low-cost promotional methods used by some of the fastest growing and most successful businesses in the world. In this book you will learn how to FIND your champion customers who spread your positive reputation, how to INSPIRE them to bring you more customers, and how to THANK them appropriately when they work for you.

 
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Making Money With Classified Ads Melvin Powers

This book contains everything you need to know to make money with classified ads.

 
Million Dollar Bills

When you ask someone, "Do you have change for a large bill?" and they reach for their wallet or get a suspicious look, pull out the bill and say "Change for a $1,000,000?" A look of surprise, then a good laugh and ensuing conversation. Use these bills as great attention grabbers or as "thank you's" for your customers.

 
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Money Talks: The Complete Guide to Creating a Profitable Workshop or Seminar in any Field Jeffrey Lant

For years now, this has been widely recognized as the most complete resource ever written on what it really takes to make money from talk. And with this revision, everything in it is up to date!

 
New Business / Power Marketing Bob Serling

The flow of new business can be immense when you use the powerful formats presented in this manual. Many times they've produced such massive response that users have actually had to cut back the program in order to keep up with the flow of new business!

 
Newstrack Advertising Classics

For your benefit, 8 of the greatest advertising experts who ever lived put the accumulated wisdom of their lifetimes into 8 of the most revealing books ever written. And now, because they have been put onto audio cassette tape, you can easily listen to and assimilate this wisdom while driving, taking a walk, lounging on the back patio, or whatever.

 
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No More Cold Calls Jeffrey Lant

The complete guide to generating - and closing - all the prospects you need to become a multi-millionaire by selling your service.

 
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Secrets from the Lost Art of Common Sense Marketing H. Brad Antin and Alan J. Antin

12 marketing secrets including where to find the best consultants in the world, and get their advice for FREE, how a straight talking S.O.B. can literally flood you with customers, and how to determine the perfect time to change your advertising.

 
Small Business Big Profits Bob Serling

A risk-free, completely guaranteed way to get as many new customers or clients as you can possibly handle. Using just a couple of these simple, inexpensive techniques, one of my clients recently brought in so much new business, he literally tripled his sales in a just a couple of months.

 
Successful Achievement - 5 volumes plus case Dr. Sidney Bremer

588 of the greatest achievers in history have been researched and the sum total of their knowledge has been condensed, organized and quoted. The combined wisdom of the ages is here for you to profit from.

 
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A Technique for Producing Ideas James Webb Young

Presents a step- by-step process by which you can produce ideas - for anything - on demand. Gives you a clear demonstration of the method and principles that produce creative ideas - from one of the advertising industry's creative masters. 

 

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The Unabashed Self-Promoter's Guide Jeffrey Lant

Thousands and thousands of people around the world are already profiting from this book. They range from people running small businesses to two sitting members of the United States Senate, from people with the most idealistic motives to those who have no other motive than simply wanting to get filthy rich.

 
Unfair Advantage Business Letters Book Bill Myers

Want to launch a new business or expand an existing one?  Or find thousands of new customers at almost no cost?  Or raise hundreds of thousands of dollars in just a few days?  Or even sell your home top dollar in less than a week? You can do all this using the power of the written word,  and this book will provide you with actual real-world examples of how to do everything described above and so much more!

 
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Unlimited Selling Power : How to Master Hypnotic Selling Skills Donald J. Moine & Kenneth L. Lloyd

The authors of this work believe top salespeople can be developed by applying the principles of hypnosis to sales presentations. 

 
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The Zen of Hype Raleigh Pinskey

You can harness the power of publicity with this insider's guide to the publicity game - includes 8 powerful audio tapes:

Public Relations & the Media, How to Make Yourself "Media Friendly", Planning a Media Campaign, Compiling a Media Kit, Developing Mailing Lists, Pitching Your Project to the Media, The Art of Following Up, Interviews and Media Conferences

Marketing Classics / Internet Marketing / Copywriting / Direct Mail / Modern Marketing Masters
Entire Catalog / New Titles
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