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Money Making
Marketing
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| by Jeffrey Lant |
296 pages
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$43.00
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| Finding
the People Who Need What You're Selling and Making Sure They Buy It! |
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To succeed in business, you MUST succeed in marketing. That's why you want
this new edition of Dr. Jeffrey Lant's long best-selling book! |
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Use it to turn your marketing into the unrelenting machine it must become
so you sell more of your products and services every single day! |
Table
of Contents
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| Discover how to |
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turn your marketing program
into a cash-generating SYSTEM!
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refocus every one of your products
and services so they motivate that all important prospect to take immediate
action!
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energize your marketing so you
get prospects to buy NOW!
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create one sizzling client-centered
offer after another! Making motivating offers is the secret to successful
marketing. Find out how!
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get unlimited free publicity
for everything you sell!
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get past customers to buy again
faster!
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use the phone to increase sales
now!
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Special sections help you generate more prospect leads faster... profit
from classified and space ads... use direct response marketing to make
more money...cash in on card decks, premium advertising, trade shows &
exhibits. |
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And
much, much more.
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There's literally no end to the amount of money you can make using this
ultra-detailed, ultra-practical resource! |
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If you are only going to buy one business book this year, make it this
one! |
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Money Making Marketing - $43.00
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If
you'd prefer to order off-line please contact us toll-free at
888-777-0753.
Purchase orders are accepted from organizations that have set up an
account with us.
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| Contents: |
| Ch. 1: Very Candid Thoughts
About Why Your Current Marketing May Not Be Working, The Excuses You Make
For Not Marketing, And The Mental And Technical Prerequisites You Need
to Make Your Marketing Successful |
| Ch. 2: How to Handle Your
Market Research: Getting the Insurance You Need to Make Sure You're Heading
in the Right Direction |
| Ch. 3: Developing a Marketing
Plan You Can Successfully Live with and Work |
| Ch. 4: Essentials of Creating
Effective, Inexpensive, Persuasive Marketing Documents |
| Ch. 5: Money Making Mail
Marketing |
| Ch. 6: Getting Your Message
to Your Buyers for Free. Using and Profiting from Unabashed Promotion |
| Ch. 7: Profiting from Classified
and Small Space Ads |
| Ch. 8: Phone Profit: Keeping
Existing Customers Happy and Getting New Ones by Telephone |
| Ch . 9: Solution Selling:
What You Need to Know and Do to Close Your Sales |
| Ch. 10: More Marketing Methods:
Specific Ways to Sell More to Your Existing Customers and to get New Buyers,
too |
| Ch. 11: Mouth Marketing:
How to Use Talk Programs of Every Kind to Promote and Sell Your Products
and Services |
| Conclusion |
| Appendix |
| Samples Section |
| About the Author |
| Recommended Resources |
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